Public Relation Paper

Public Relation Paper University of PhoenixJuly 31, 2006MKT 438IntroductionIn this paper I will define public relations from three different sources, and include my own personal definition. I will also compare and contrast these definitions geared towards what public relations does and how it helps us. The definition from Wikipedia, states public relations is the art and science of managing communication between an organization and its key publics to build, manage and sustain its positive image. Corporations use marketing public relations to convey information about the products they manufacture or services they provide to potential customers to support their direct sales efforts. Additionally, this paper will discuss the publicity and advertising in terms of their impact on publics. (www.wikipedia) Other ways a public relation is would be when election time is approaching, politicians use public relations to attract votes and raise money.Personal definitionPublic Relations (PR) is communication to build and maintain a favorable image for an organization, maintain the goodwill of its many publics, and explain its goals and purposes.English: Relation between CTR(V) and advertising a...

Basic English Curriculum for Teaching ESL

Basic English Curriculum for Teaching ESL The following grammar points will provide students with a solid base to build their English speaking and comprehension skills. Specific points are included in notes for the various grammar points. Grammar These are important grammar objectives for basic English courses. Present simple/present continuous (present progressive): Contrast between habits and temporary actions.Past simplePast continuous: Focus on use with the past simple to describe interrupted actions in the past.Present perfect: Focus on the use of present perfect for unfinished time- i.e. the duration form. Focus should also include adverbs commonly used with the present perfect, such as since, for, just, already, and yet.Future with will: Contrast this form with future intentions form- i.e. future with going to.Future with going to: Contrast this form with future predictions form- i.e. future with will.Present continuous (present progressive): Use for future intentions and plans, discuss similarities to future with going to.First conditional (real conditional): Used for probable or realistic situations.Modal verbs of deduction: Use of must be, might be, and cant be in the present.Some or any: Call to attention the irregular use of some in requests and offers.Quantifiers: too, enough, a lot of, a few, much, many (in question and negative forms), and others. Prepositions of place: in front of, opposite, behind, between, across, and other terms.Prepositions of movement: straight on, on your right, past the house, into, out of, and other prepositionsCommon phrasal verbs: get on with, look after, fed up with, put off, make up, and other verbs.Verb and gerund: like doing, enjoy doing, go swimming, etc.Verb and infinitive: hope to do, want to do, manage to do, and other examples.Basic verb and preposition combinations: listen to, arrive at, go through, and other combinations.Comparatives and superlatives: taller than, more beautiful than, as tall as, happier than, the tallest, the most difficult, etc. Listening Skills Listening skills should include the ability to understand and act on basic information in the following situations: Personal information: name, address, telephone number, nationality, etc.Telling timeNumbers: cardinal and ordinalSimple directions and prepositions of placeSpellingSimple descriptions of people and places Vocabulary These are some topics and categories of vocabulary that are important to learn at the beginner stages: Descriptions of people, such as looks, character, and familyFood, drink, and restaurantsLikes and dislikesHome, rooms, furnitureTown and countryShops and shoppingWeatherTime, the seasons, months, weeks, days, and related termsFilms and televisionLeisure and interestsHolidays, travel, and hotels Language Functions Language functions concern chunks of language which provide essential phrases for everyday use. Introductions and Greetings: How do you do? Pleased to meet you. How are you? Asking for Information: How do you spell ____? How do you pronounce? Where is the nearest bank? What does X mean? Offering: Can I help you? Would you like some ____? Requesting: May I have a coffee? Could you help me? Inviting: Would you like to come with me? Suggesting: Shall we go out this evening?Lets have some lunch.Why dont we play some tennis? Asking for Descriptions: What is he like?What does it look like? Buying and Selling: Which size are you?How much does it cost? Asking for Directions: Excuse me, where is the train station?Where is the nearest bank? Giving Advice: You should see a doctor.I think he should work harder.

Assess the importance of Chapter One in Great Expectations by Charles Essay

Assess the importance of Chapter One in Great Expectations by Charles Dickens - Essay Example Pip is an orphan who has had a good though sometimes rough upbringing by his sister Estella. The focus in the entire novel is on the family, which starts from the very first chapter as Pip spends his time in the graveyard amongst his family members. He has never seen his parents ‘for their days were long before the days of photographs’ (5; ch 1). This also creates the atmosphere that the novel was created in the early nineteenth century. With child-like innocence, he conjures the image of his parents (whom he had never seen) by carefully studying the lettering on the tomb. The first chapter draws out the tension and creates the proper mood for the novel. ‘Ours was the marsh country (13; ch 1) denotes the depressing atmosphere in which Pip lives as a child. It symbolizes the uncertain and mysterious times in his life. This bleak place overgrown with nettles was the churchyard (15-16; ch 1), the low leaden line beyond, was the river; the distant savage lair was the sea (19-21; ch 1)– add to the dreary scene. It also builds up a sense of dread that something fearful is about to happen. Soon after this Magwitch appears and threatens to cut Pip’s throat. The repetition creates an atmosphere of subdued and miserable tension that besieged Pip’s life when he discovers in chapter 39 that his benefactor is none other than Magwitch, the escaped convict who he had met at the graveyard. This revelation is awful and it destroys the little peace that he had known. The chapter further illustrates that no act of kindness ever goes unnoticed. He is frightened into helping an escaped convict called Magwitch. Pip returns bringing food and drink for Magwitch and this act of kindness has important consequences later in the novel. It was an act out of fear, as Pip was scared of Magwitch’s violent threats and because Magwitch made him promise, "Say

Noncoercive paraphillias Essay Example | Topics and Well Written Essays - 500 words

Noncoercive paraphillias - Essay Example When the item is not present it likely leads to erectile dysfunction. This must be causing distress in the individual’s life to be diagnosed. This disorder tends to start in adolescence and is usually chronic (DSM, 2000). This disorder involves cross dressing. Usually it is a male dressing in women’s clothing. While dressed as a woman he usually masturbates imagining himself as both partners in the sex act. This is not to be confused with a gender identity disorder. These individual prefer heterosexual relationships when they are not cross dressing. Generally the desire to cross dress diminishes with age or it may turn into gender dysphoria (2000). Sexual Masochism involved an individual being humiliated, beaten, bound or made to suffer in some while during sexual intercourse or masturbation. This is all done to the paraphiliac either by himself or by having a partner help perform the acts. One very dangerous behavior involved in this is hypoxyphilia which is depriving them self of oxygen with can and has caused death (2000) Sadism is when the paraphiliac derives sexual excitement form the psychological or physical suffering of a victim. Some individual with paraphilia are bothered by their sadistic fantasies which may happen during sexual activities but they do not act upon. These fantasies generally involve having complete control over their victim. At times a masochist and a sadist may join in consenting behaviors. Some can, however, perpetrate these fantasies upon others and when that happens they generally do not stop until caught (Weinstein & Rosen, 2004). It is thought that this behavior is related to childhood experience. It may also be related to a neruopsychosociological need for heightened arousal. It may be an escape from rigidly controlled everyday roles, a punishment for sexual activity or guilt relief. Domination in known to relieve feelings of inadequacy

Langston Hughes Salvation Essay Example for Free

Langston Hughes Salvation Essay In Langston Hughes’ essay â€Å"Salvation,† the author recounts how his failure to â€Å"see† Jesus and be outwardly saved results in a deeper, more stirring revelation: that only he and not Jesus can save his soul. Although Hughes devotes much of his essay to parodying the salvation experiences and apparent hypocrisy of other church members, and he tells us that the church building is stuffy, uncomfortable, hot and boring, he abruptly changes his tone at the end. When he describes how he cried in bed from guilt at having lied about his salvation, the reader realizes that Hughes has indeed undergone a powerful spiritual awakening: he has been saved from his own hypocrisy. Hughes starts off his essay using apparent irony by saying he â€Å"was saved from sin when [he] was going on thirteen. But not really saved. † (Hughes 351). This leads us to believe that he is cynical about Christianity, and we should not believe he is about to undergo any real spiritual transformation. When he describes having attended Auntie Reed’s Baptist church when he was not even thirteen years old, we get the impression that he is not responsible for taking the experience seriously. At that age, children are impressionable and naive about religion, which they may not understand, because it offers protection at a time when they are already protected and forgiven by their parents for errors they make, or â€Å"sinful† acts. Hughes gives the impression that he is being forced to go to church because of social expectations. He is strongly influenced by his friend Westley, who does not hide his real reason for getting baptized, which is to get out of that hot, stuffy church and get on with his adolescence. Westley tells Hughes â€Å"God damn! I’m tired o’ sitting here. Let’s get up and be saved! † Hughes (351). Westley’s ironic and comical interjection aptly sums up Hughes’ view of how the salvation process works in the mind of an adolescent: just do it and get it over with to make your elders happy, because it’s all a game anyway. It is only when Hughes’ aunt Reed comes and sobs at his side and is summoned by the minister that Hughes begins to break down Hughes (351). In paragraph 11, Hughes states: â€Å"Now it was really getting late. I began to be ashamed of myself, holding everything up so long. I began to wonder what God thought about Westley who certainly hadn’t seen Jesus either, but who was now sitting proudly on the platform†¦. So I decided that maybe to save further trouble, I’d better lie, too, and say that Jesus had come, and get up and be saved†¦. So I got up† Hughes (352). Here, Hughes discovers that the mere physical act of rising in response to his summons has begun to change him internally. He may not yet â€Å"see† Jesus, but he certainly sees and feels the effects of what he has done: â€Å"Suddenly the whole room broke into a sea of shouting, as they saw me rise. Waves of rejoicing swept the place. Women leaped in the air. My aunt threw her arms around me. The minister took me by the hand and led me to the platform†¦.. joyous singing filled the room. † Hughes (352). To Hughes, Jesus may as well be in the arms of his beloved aunt as in the â€Å"God damn† of his cocky pal Westley. He finds salvation in the spirit of the moment, and it feels good, if not a little confusing. Towards the end of the story in paragraph 15, Langston begins to notice what he has done wrong and feels emotionally distraught and full of neglect in his actions. He has fooled everyone into believing that he had found Jesus Christ. The only reason why he went up to the podium in the first place was to seek a way out sitting on the pews all day at church being told by the church elders, you’ll be damned if you don’t repent and be baptized! etc. Later on that night, Langston felt not only pressured into doing this but a sense of self actualization that he wanted to truly find Jesus, but in the end he ended up not only hurting himself, but the rest of his family for lying the whole time about his true feelings and the reason why he was in bed crying that whole night. Hughes writes, â€Å"I couldn’t bear the fact that I had lied, that I had deceived everybody in the church, and I hadn’t seen Jesus, and that now I didn’t believe there was a Jesus anymore, since he didn’t come help me,† Hughes (352). This passage provides a vivid explanation of his outlook on those around him and how he betrayed himself into lying for the sake of God. Hughes’ sadness and lack of faith came from those around him who kept on pressuring him to accept Jesus Christ into his heart. In the end, he appears to have turned away from God because he didn’t believe, rather he looked on the outside and not from within being only that he was twelve and naive. However, the fact that he undergoes such a transformation into self-doubt and remorse at having liednot just to himself and to everyone elsebut perhaps also to that notion of God as presented to him in Church. ] What Hughes sees as his own hypocrisy can also be interpreted as his own salvation: not from a traditional baptism of water and spirit and rebirth, but of his own tears of remorse as he realizes he has been baptized into adulthood and the burdens of truth and consequence that are inescapable for Langston Hughes’ Salvation.

Phone Booth Essay -- essays research papers

Phone Booth, a sort of Speed-meets-Twelve Angry Men, is kept basically within the confines of a single "room" and focuses on a life-or-death dynamic between two men, one of whom is a psychopath with a dangerous weapon. At 84 minutes, the premise of Phone Booth just reaches the stress breaking point at its climax. In other words, you can suspend disbelief only so long, and about 75 minutes is it for this one. Still, it ¡Ã‚ ¯s a tense, taut thriller while it lasts. Colin Farrell plays Stu Shepard, a fast-talking, fast-pulling publicist who wants everyone who ¡Ã‚ ¯s anyone to think he's on top of the world. Wearing Italian suits and a knock-off designer watch, he struts down the sidewalks of Manhattan (somewhat reminiscent of the Saturday Night Fever scene), talking on two cell phones and a payphone. The payphone is to call his sweetie-on-the-side so that a record of her number doesn ¡Ã‚ ¯t show up on his cell bill and alert his wife to his deception. Stu ¡Ã‚ ¯s daily routine, unbeknownst to him, has caught the attention of a psychotic sniper with a God complex. The sniper calls Stu in the phone booth, and tells him that he is "guilty of inhumanity to your fellow man" and the "sin of spin." Parties guilty of such grievances may not leave the phone booth, under any circumstances. The mental game of cat-and-mouse unfolds amidst the murder of a pimp who wants to use the phone, the showdown with police (Forest Whitaker as the captain is excellent), and the sho...

Classroom Observation Instruments Essay

The following checklist it based off the Charlotte Danielson Framework. Teacher evaluations are based on four components or domains. Domain 1 is preparation and planning, domain 2 is classroom environment, domain 3 is instruction, and domain 4 is professional responsibility. When completing a classroom observation, only aspects of domain 2 and domain 3 are observable with a walk through. The following is an evaluation checklist of things a principal will look for while completing a classroom walk through. Sections marked with a (T) are teacher behaviors being observed, those marked with an (S) are student behaviors. Domain 2- Classroom Environment 1. Creating a classroom environment of respect and rapport (T) 2. Establishing a culture for learning (T) 3. Managing classroom procedures (T) 4. Management of student behavior (T) 5. Organizing physical space (T) 6. Work stations for group work (S) 7. Student desks are organized and material accessible (S) Additional notes on classroom environment: Domain 3 – Instruction 1. Communicating with students (T) 2. Use of questioning and discussion techniques (T) 3. Engaging students in learning (T) 4. Using assessment in instruction (T) 5. Demonstrate flexibility and responsiveness (T) 6. Whole class participation (S) 7. Student Engagement/on task behavior (S) 8. Confidence displayed in assessment (S) Additional notes on instruction: The above checklist is meant to be a guideline for principals to use during a walk through evaluation. Can you see the five aspects of each domain present in the classroom for teachers and the five for students? A simple yes or no will suffice. The above checklist is meant to be a guideline or springboard to complete next steps in the learning process. Those areas marked yes should be a cause for celebration. Evaluators and teachers can then discuss to what extent those aspects were present during the observation. In addition to the yes or no answers for each aspect of the two domains, an evaluator can write comments that fall within the domain descriptions as well. Are classroom procedures posted? That can be noted for classroom environment. What type of graphic organizer did the teacher use? That is part of an instructional strategy. The bottom part of the checklist allows the evaluator to add to the things he saw or did not see. This evaluation checklist should be copied and given directly to the teacher for reflection. That way the teacher has immediate feedback of what the principal observed in her classroom. This allows the educator to see what is being observed in her classroom and in her teaching. She can reflect on what aspects were not observed, adjust her teaching and include those aspects going forward. As much as it is a checklist for the evaluator, it can be used as a check-in for the teacher. If time allows, the principal should sit down and discuss the findings with the teacher, but time is not always available for this conference opportunity. This communication method would fall into a non-directive supervisory approach. Nondirective supervision involves the teacher being an essential part of the decision making process. While the teacher is reflecting and thinking through his actions for instructional improvement, the supervisor assists in this thinking and reflection process (Glickman& Gordon, Ross-Gordon, 2008). This is shown through the principal giving feedback, but the teacher working out the next steps on her own. The positive aspect of this type of supervision includes the teacher feeling comfortable enough to ask their administrator for help when needed and feeling comfortable  enough to take risks in their classrooms (Rettig, Lampe, and Garcia, 2000). References Glickman, C.D., Gordon, S.P., Ross-Gordon, J.M. (2014). Supervision and instructional leadership: a developmental approach (9th ed.). Upper Saddle River, NJ: Pearson. Rettig, P.R., Lampe and Garcia, P. (2000). â€Å"Supervising Your Faculty with a Differentiated Model.† The Department Chair 11(2)

Definition paper on the word “Strength” Essay

Strength is more then just a physical word. It is a word of high stature. Strength can be used in three ways; physical, mental, and spiritual. Strength is the quality of being physically strong, capacity to sustain the application of force without yielding or breaking, effectiveness, and concentration. Strength is a word that is a greatly misinterpreted from time to time. To some, strength is only in physical form, but for others strength comes with emotions and spirituality. Physical strength is a good thing to have for your personal benefit. To be physically fit is good for your health and for the protection of you and others. To have physical strength is a great asset, but for some a mere burden. For the bully who abuses his physical strength, it could lead to anguish and pain for him and others. Is a man strong when he hits his wife or is a man strong when he offers comfort? That’s were mental strength comes into play. Mental strength can be one of the best things to have. To be able to control a situation is a great thing. When we get older we gain more mental strength, because our minds gain more knowledge. Karate teaches self defense, but their main focus is on mental strength. The instructors  teach their students to only use karate as self defense. That it takes more strength to not use karate then it does to actually use it. In a relationship mental strength is the top quality. â€Å"It takes a lot of mental strength to focused and stay married for twenty-nine years.†(John Hart) Teaching anything and everything involves a lot of mental strength (patience). For some having attractive features can lead to over confidence, niaveness, and broken relationships. For others having beauty is not taken lightly and put it to good use by being faithful to their mates which takes mental strength by choosing not to be a rover. Spiritual strength takes a lot of self assurance. Strength in the religious world comes from within. Faith and trust are the strong reminders for those in their beliefs. Is a pastor strong because he stays in a church that is conspiring against him and lost their ability to hear the word of God through their Pastor, or is he strong when he chooses to leave? I would have to say that a Pastor has to be wise and listen to God telling him its time to go and be a fresh voice to others. It takes strength to discern from what the Devil wants us to believe and the truth. Spiritual strength can come in hard times as well as good. Consider a mans thoughts when he suffers a tragic fall and becomes a paraplegic and has to spend the rest of his life looking up to short people, having to ask for the simplest of help (wheel chair getting stuck in a small hole), or simply having to behave or else. Spiritual weakness can come in the form of  cursing God for our misfortune and asking him why Spiritual strength is accepting that the Bible tells us there is a reason for all things. To some spiritual strength is doing good deeds and keeping a record of them. I have seen people of strong spiritual strength who never seem to waiver in challenging times. Job was a man of spiritual strength and I know personally I would not want to suffer as much or the way he did. Job was a man of all three strengths, physical, mental and spiritual.

Corazon Aquino essays

Corazon Aquino essays Corazon Aquino,also known as "Cory", made an amazing accomplishment by becoming the first female president of the Philippines. She had to overcome many obstacles before she took on this major role. But in the end, her presidency contributed greatly to the way the Filipino government functions today. Corazon Aquino, the first woman president of the Philippines, made many positive changes in the country. On January 25, 1933, Corazon Aquino was born. She grew up in a wealthy family and had a very happy childhood. She had seven brothers and sisters. Cory lived in Manila until it was time for her to go to college. She studied in the U.S., and in 1953, graduated from Mt. St. Vincent with degrees in French and Math. She was elected to the honor society of Kappa Gamma Pi, an organization for women in catholic colleges who display moral character and good grades. She was very shy, but had a strong Returning to the Philippines, Cory enrolled in the College of Law in Manila. While she was there, she met Benigno Aquino. One year later, Benigno and Corazon were married. In the following years they had five children. Benigno was very involved in politics, and Cory was a quiet, shy housewife. Benigno later became the chief political rival of Ferdinand Marcos. Marcos extended his presidency beyond the constitutional limit of eight years and declared himself a dictator. He imprisoned the political leaders who opposed him. Therefore, Cory's husband was arrested and put in solidary confinement. When Benigno was freed, he had to go to the U.S. to undergo heart surgery. After three years in the U.S., Benigno returned home and was ready to help free the country from the dictatorship. On August 21,1983, his plane landed at the airport. An eyewitness on Benigno's same flight said she saw Benigno, with a group of so ...

Ten Facts About Port au Prince, Haiti

Ten Facts About Port au Prince, Haiti Port au Prince (map) is the capital and largest city based on population in Haiti, a relatively small country that shares the island of Hispaniola with the Dominican Republic. It is located on the Gulf of Gonà ¢ve on the Caribbean Sea and covers an area of nearly 15 square miles (38 sq km). The metro region of Port au Prince is dense with a population of over two million but like the rest of Haiti, the majority of the population in Port au Prince is extremely poor although there are some wealthier areas within the city. The following is a list of the ten most important things to know about Port au Prince: 1) Most recently, much of Haitis capital city was destroyed in a catastrophic magnitude 7.0 earthquake which hit near Port au Prince on January 12, 2010. The death toll in the earthquake was in the thousands and most of Port au Princes central historic district, its capital building, the parliament building, as well as other city infrastructure such as hospitals were destroyed. 2) The city of Port au Prince was officially incorporated in 1749 and in 1770 it replaced Cap-Franà §ais as the capital of the French colony of Saint-Domingue. 3) Modern-day Port au Prince is located on a natural harbor on the Gulf of Gonà ¢ve which has allowed it to sustain more economic activity than other areas of Haiti.4) Port au Prince is Haitis economic hub as it is an export center. The most common exports leaving Haiti through Port au Prince are coffee and sugar. Food processing is also common in Port au Prince. 5) The population of Port au Prince is difficult to accurately determine because of a large presence of slums in the hills adjacent to the city. 6) Although Port au Prince is densely populated the citys layout is divided as commercial districts are near the water, while residential areas are in the hills next to the commercial areas. 7) Port au Prince is divided into separate districts that are administered by their own local mayors who are under the jurisdiction of the entire citys general mayor. 8) Port au Prince is considered the educational hub of Haiti as it has several different educational institutions which range from large universities to smaller vocational schools. The State University of Haiti is also located in Port au Prince. 9) Culture is an important aspect of Port au Prince museums featuring artifacts from explorers like Christopher Columbus and historic buildings. Many of these buildings, however, were damaged in the January 12, 2010 earthquake. 10) Recently, tourism has become an important part of Port au Princes economy, however most tourist activity focuses around the citys historic districts and affluent areas. Reference Wikipedia. (2010, April 6). Port-au-Prince - Wikipedia, the Free Encyclopedia. Retrieved from: http://en.wikipedia.org/wiki/Port-au-Prince

Machine Manicure for Women Essay Example | Topics and Well Written Essays - 1500 words

Machine Manicure for Women - Essay Example Before a product is taken on, research and tests should be preformed on it, to see whether it is worth it or not; this tells you exclusively what the customer's wants and desires are. The main areas for testing should be of different offers, prices, and packages. A company shouldn't be marketed to be big, but to focus on the individual aspects or feedback from the customer. Improper focus and positioning can be a threat to the company if viewed in the wrong manner. The USP is the unique selling proposition. This is what differentiates your product from everyone else's. It should be appealing so as to people will wants, because if it's the same as the next boring thing then no one will want to look at it, let alone buy it!!! The USP is 'the philosophical foundation of your business.' A new market product is made up of eighty percent existing customers and the remaining twenty percent from new customers. If you don't target the eighty percent that is already available, then there will be and decrease in your profits. New customers will cost fives times the expense as they are already reluctant to buy something they have never used. "Do you really know what your potential customers need and want If so you are ahead of the ballgame and probably don't need to be reading this article. Truth is very few businesses have a good grasp of what it is that their customer needs from them. The secret to avoiding this common error is to find a need you can fill and then fill that need better than anyone else." (http://marketing.about.com/cs/advertising/tp/marketmistakes.htm) Product The product I have chosen is a machine manicure. For this one would simply have to put their hand in a round shaped machine. There would be at least three to four machines, all ranging in the size of the nail, and then for each of those three or four machines, there would be two options, round nails or square shaped nails. For those with short nails or people who bite their nails, there will be yet another machine that will put on press on nails, again whether it is in round shape or square shaped, it is up to the customer. Since ready made press-on nails are available in the market even now, there will be no fuss about the sizes of the nails. These nails would be fit on to the original nails in a precise manner that a third person would not be able to tell that they are not authentic. Along with precision these nails will also be stuck on the original nails properly, not as to fall of. Then of course the color of the nail polish is up to the customer Environment of product The environment of this machine manicure will of course, first off be, introduced in the United States of America. Apart from that, this machine will be extremely exclusive, starting off at spas. If it is a success at various spas all over the states, then it will be introduced to beauty salon, where the flow of customers is varying. And if it is a success